Community: Marketing & New Business

Reporting to: Marketing Director

Type: FTC, 12 months (potential for extension or convert to permanent)

Location: London

Set up: Hybrid working, in the studio 3 days per week, 2 days remote per week

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Your community:

We’ve always been ambitious for the work and optimistic for the world, pushing what’s possible, exploring new ways of doing things and using our creativity to make a difference. The New Business and Marketing community works closely together to build our presence and credentials, ensuring that the world knows who we are, what we do, and we’re building our book of connections and stimulating opportunities for the new business pipeline.

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Your role:

We create transformative brands that move businesses, people, and the world forward. Our marketing team ensure we stand out amongst our competitors, have a compelling presence, messaging and content programme to attract clients and talent, and ensure we’re the first port of call for the most interesting brand opportunities in the marketplace.

Using your experience and skills, you will drive and coordinate the execution of strategic Marketing activity to strengthen our reputation and position as leading global brand consultancy in the market.

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You are responsible for:

Content 

• Manage the WOGLO Channel Content timeline 
• Project manage WOGLO case study and work launches 
• Ensure all Marketing content copy meets our standards
• Drive the publication of regular content on the website 
• Drive the delivery of the WOGLO Bites Newsletter 

PR 

• Recognise PR opportunities for our global spokespeople 
• Build knowledge of US and UK media landscape, including key journalists and placement slots 
• Assess all PR opps against the Marketing Strategy as well as own research 

Events 

• Assist the Marketing Director in shaping event speaker pitches and event presentation content 
• Shape the Marketing events list and oversee actions
• Project manage WO-owned events

• Drive email campaigns and social promo as required for each event  

Awards 

• Work with the WOGLO GCC, Marketing Director and CEO on annual awards strategy 
• Support the Marketing Executive in coordination of award entries with project teams 
• Support Marketing Director in optimising final award entry content 

Strategy 

• Assist the Marketing Director in shaping the annual marketing strategy 
• Support the creation of marketing toolkits for our core business offers: Brand, Culture, Experience (key messages, spokespeople, content plan)
• Manage the day-to-day implementation of the marketing strategy, prioritising workload and resource in service of that but also business growth 
• Assess all reactive and proactive Marketing opportunities to ensure on-strategy 

Insights 

• Track industry news, i.e. events, competitor activity - highlight learnings and propose action we should take
• Track department and channel analytics on a monthly, quarterly and annual basis – highlight learnings and propose action we should take
• Collate feedback from event attendees to shape and share key insights for event strategy
• Create Competitor audit for sharing with Marketing Director and CEO every 6 months

 Community 

• Host the new starter induction using new approved deck and identify and log people’s interest areas for future marketing activity 
• Own/Share Marketing updates during company MMMs (both US and UK) 
• Maintain the stakeholder and client contact database/CRM with the new business team, GPs and engagement community

Channel & Department  

• Track and record all operations, processes and passwords for the department within the Department Continuity document / section of the server
• Save all files by default to the Marketing Server
• Record and save down compliance checks and client permissions for external comms on all WO x Work and WO x Awards 
• Managing the relationship with digital partners: website developers, SEO consultant, CMS access
• Wider marketing partnership, subscription and digital profile management and maintenance

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Our focus on people and the world:

Wolff Olins believes in creating an environment where people can bring their whole selves to work. We are interested in our people having diverse points of view and different perspectives on the world. We set out to equip our people with the knowledge, confidence and tools to do the best work of their lives. Our purpose is to help our people create transformative brands that push businesses, people and the world forward.

Requirements

You will: 

• Have experience working in an events or relationship-building role and within a creative agency or environment would be preferred.
• Be creative and smart about the different ways content, research, and IP can ultimately help the studio
• Have a way with words and a like for creating content

You should: 

• Be an effective communicator - in writing or person, you should be persuasive and articulate. You clearly express your point of view and are willing to challenge others in developing and articulating theirs. 
• Push for success - you should be continuously looking for ways to reach your goals and will always persevere until they are achieved. You should always be looking for new commercial opportunities, you are competitively driven to ensure the success of our business and ambitious for yourself and others around you.
• Build long-lasting relationships - you enjoy expanding our network and leveraging current relationships to seize opportunities. You should have relentless, infectious positive energy, which others feed on. 
• Be an innovator - you enjoy the world, theories, concepts, and how to apply them to our business. You are interested in generating ideas and approaches for both the long and short term to create a clear future. 
• Be structured  - organised in your approach, you enjoy making plans and prioritising, you are rigorous with a keen eye for quality and finessing your work
• Be low ego  - this role is about promoting Wolff Olins and key players within the business rather than creating your own platform

Benefits

• Hybrid working setup (min in the studio 3 days a week, flexible on days)
• Flexibility on when you want to work - aiming to work 7.5 hours a day
• Laptop for the duration of your role (Mac or Windows)
• Company phone (Apple or Samsung)
• Annual expense allowance on tech equipment and home office set up
• Breakfast, snacks and fruit served daily in the studio + lunches served every Tuesday and Thursday
• Access to company tech i.e. 3D printer, hi-spec cameras
• & much more...!