Head of Marketing – Marketing Manager

Ripon, North Yorkshire

£45,000 - £50,000 per annum

Hybrid working available after 3 months

Working Monday to Friday Permanent Full time position.

Commutable from Harrogate, Northallerton, Ripon, York, Wetherby, Knaresborough, Thirsk, Boroughbridge, Skipton, Yarm

Hawk 3 Talent Solutions are recruiting for a Head or Marketing, Marketing Manager for a company based in Ripon, North Yorkshire.

The Role:

My client is looking for an ambitious and accomplished Head of Marketing or Marketing Manager to spearhead their marketing strategy development and implementation. You will be responsible for overseeing the full mix of marketing channels, platforms and activities, ensuring our brand messages and values are effectively communicated effectively.

Reporting to the Director, you will have 2 direct reports, so people management is also required.

Key Responsibilities:

• Understand the market, customers, and the changing consumer trends / behaviours to develop and execute a comprehensive, digital-first marketing strategy that aligns with our business objectives, in collaboration with the senior leadership team, directors and partners.
• Execute the marketing plans, which drive demand resulting in a robust sales pipeline.
• Be a proactive leader and mentor to a small team of content and marketing assistants.
• As a Head of Department, play an integral role in the collaboration around business-wide strategy and challenges, as well as providing input, guidance and support across the whole business.
• Continuously optimise marketing initiatives to maximise KPI goals, across four key marketing pillars of digital, data, content and events.
• Collaborate closely with the sales and product teams to understand customer needs, and articulate our key product benefits and value proposition.
• Manage relationships and budgets with external agency partners, including web development, SEO support, Paid Media and creative production.
• Measure and analyse marketing performance using agreed key metrics.

Experience:

• An accomplished marketer with B2B experience and a strong track record in developing and implementing successful strategies.
• A proven leader, with experience of managing a team
• A creative thinker with great attention to details, coupled with exceptional commercial acumen.
• Experiencing of delivering a ‘digital-first strategy’, covering content, social media, SEO, paid media, web and eCommerce.
• Strong written and verbal communication skills, with the ability to distil complex product information into simple and appealing stories.
• Experience at planning and executing exhibitions and events.
• Familiarity with eCRM and marketing automation tools.

Desirable:

• A working knowledge of Adobe Creative Suite / abilities to get involved with design, artworking and digital content creation.

Benefits:

• A culture that fosters inclusion and diversity
• Pension Scheme
• Onsite safe free parking
• Free Staff Oil
• Cycle to Work Scheme
• Free Eye Tests
• Refer a Friend Scheme
• 22 days holiday plus Bank Holiday
• Casual Dress
• Life Assurance

If you would like to apply for the role of Head of Marketing /Marketing Manager, then please email your CV to (url removed)  or call Deb on (phone number removed)

Closing date is 10.8.2024 Please note this could change subject to suitable applications.

Hawk 3 Talent Solutions are acting as an employment agency on behalf of its client.

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Hawk 3 Talent Solutions are committed to the selection, recruitment and development of the best people, basing judgements solely on suitability for the job. Whilst we endeavour to respond to all applications individually, due to high volumes, this is not always possible. Thank you for your interest in this role and we look forward to working with you in the future