Digital Marketing Coordinator
Posted 23/08/2024 by Pertemps Kettering
Responsibilities:
- Content Creation: Develop and optimise high-quality website content, including blogs, landing pages, and case studies, to engage the audience and drive conversions.
- SEO and Keyword Research: Conduct thorough keyword research and implement on-page and off-page SEO strategies to enhance search engine rankings and boost organic traffic.
- Google Ads Management: Plan, create, and manage Google Ads campaigns to increase visibility, attract targeted traffic, and achieve conversion goals.
- Website Maintenance: Regularly update and refine website content to ensure it remains current, relevant, and aligned with marketing objectives.
- Performance Analysis: Use tools like Google Analytics to monitor and analyse website and ad performance, providing actionable insights to improve content and campaign effectiveness.
- Collaboration: Work closely with the Marketing Manager to align content strategies with broader marketing goals and support digital campaign execution.
- Content Calendar: Assist in planning and maintaining a content calendar that supports SEO initiatives and keeps the audience engaged.
- Email Marketing: Design and execute impactful email marketing campaigns that highlight our products and services.
- At least two years of experience in digital marketing, with a strong emphasis on content creation, SEO, and Google Ads.
- Demonstrated experience in conducting keyword research and optimising content for SEO.
- Proven proficiency in managing Google Ads campaigns with successful outcomes.
- Excellent copy writing skills, with the ability to create engaging, SEO-friendly content.
- Strong organisational, interpersonal, and communication skills, both written and verbal.
- Experience with content management systems (CMS) and familiarity with analytic tools like Google Analytics.
- Self-motivated, able to manage multiple projects simultaneously, and meet deadlines.
- Experience with CRM platforms, preferably HubSpot.
- Ability to work both independently and collaboratively in a fast-paced environment.
- Willingness to occasionally work weekends or evenings as needed.
- Type:
- Permanent
- Start Date:
- 08/09/2024
- Contract Length:
- N/A
- Contact Name:
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- Telephone:
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- Job Reference:
- 726114771
- Job ID:
- 222215865
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